Ten tips for finding a story in a school
In a school, simple summaries of events will always be sent your way by proud staff, like a football team win or a great academic achievement. But how can you dig deeper to find
Marketing staff: the centre of the action
To successfully tell the stories of your business, you need to find them first. In fact, you almost need a sixth sense: to know about a story before it happens, and get in place re
What is a story when told by a business?
Have you noticed that the word STORYTELLING seems to be everywhere today? From something that used to be the domain of the primary school teacher (remember sitting on the carpet in