I led the complete rebrand of this English language school in Melbourne – from Fusion English to Languages Across Borders. All in under six months! The new brand identity proved so popular that it was rolled out to LCI Education Network’s two other schools in Canada.

The project itself had a tricky brief. With a very tight budget we needed to think creatively to achieve professional results. I hired an intern from LCI Melbourne to produce the design palette including motifs for social and print, under the oversight of creative agency Ellis Jones. In-house staff member Kyle Wilson finessed the draft logo supplied by our parent company, and invented the tagline.

We instantly loved it!

Intern graphic designer: Daniel Halliday
Internal staff graphic designer: Kyle Wilson
Creative Agency guidance: Ellis Jones
Film Agency: Reverence Films (formerly GMR Pictures)