Professional Bio and About Us Copywriting

Be seen and heard by the people who matter; through the power of story.

Personal brand profiles for business owners and teams

Storytelling techniques help craft a personal brand story that captures your essence, captivates people’s attention and conveys just how wonderful it is to work with you! 

When do you need a new story?

  • Has your business offering evolved? 
  • Has your team grown?
  • Has it been a year or more since you last refreshed your ‘About Me’ profile?
  • Are you getting new profile photos taken? 
  • Do you need to send a professional bio for events and speaking engagements? 
  • Do you want to feel confident and proud describing what you do, and why?

Business backstory for websites and social media

The best ‘About Us’ website pages contain a compelling business backstory. In today’s competitive business world, an origin story highlighting your purpose and passion will help clients choose you over someone else. 

  • Are you rebranding your business?
  • Does your website need a refresh?
  • Does your ‘About Us’ story feel flat and dull?
  • Are you trying to raise your business profile?
  • Do you need to rally your staff around your business vision and purpose?

How storytelling can set your brand apart

My copywriting for professional and business profiles uses the techniques of storytelling to craft a unique personal or business bio. 


We'll explore what you want to be known for, then use your values as the thread running through your personal and professional journey.


There are no standard (read: boring!) chronological profiles here! We'll explore your challenges and frame them in a positive way - to keep your audience engaged and inspired.


A story is only a story when there’s change and growth. I'll uncover your 'threshold' moment: the turning point in your professional life that triggered meaningful action.


I'll tell your story in a way that has value and meaning to your audience. They'll see their own needs, challenges and aspirations reflected in your journey.

Copywriting prices for professional profiles and business profiles

$ 420
Single story for one person

Professional Bio

  • 45-minute Zoom interview
  • 2 x rounds of edits
  • Personal tagline
  • Up to 500 words (choose 1st or 3rd person)
  • Final story ready for upload
  • Add-ons: elevator pitch; speaker bio; alternative voice (1st or 3rd person) (additional cost)
$ 499
Single business backstory

Business About Us Story

  • 1-hour Zoom interview with up to 2 people
  • 2 x rounds of edits
  • Up to 500 words
  • Final story + metadata (for About Us page) ready for upload
  • Add-ons: Ready-to-use posts for Instagram, Facebook and LinkedIn featuring your new story (additional cost)
$ 1070+
3 individual Bios

Team Professional Bios

  • Package of 3 team member bios (15% discount)
  • 2 x rounds of edits per person
  • Up to 500 words per team member
  • Add-ons: Ready-to-use 'Meet the team' posts for Instagram, Facebook and LinkedIn (additional cost)
  • Get in touch for pricing for team members of 4+
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Thanks for joining us! The Storytelling Business will share tips for branding your biz, telling your brand story - as well as letting you know when The Rebrand Retreat launches!

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copywriting for your business.
Fall in love with your business again - with a refreshed website, professional profile and client stories.

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