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New photos, new bio, new you! An exclusive personal rebrand experience.

Reignite your WOW with Shoot & Tell's personal rebrand experience day

Get stunning professional photos matched to a compelling new ‘About Me’ story – perfect for use on your website, LinkedIn profile, speaker bio and more!

Hey there, founders, creators, thinkers, see-ers and do-ers!

You’ve worked hard to create beautifully curated products and services for your clients – and now it’s time for you to take centre-stage and get noticed too!

Your image and your voice go hand-in-hand to tell the story of who you are, what you do, and why you do it. One without the other is like skipping the punchline of a joke, or getting to the end of a novel only to find the last few pages are missing – it’s only half the story!

Our respective crafts – photography and copywriting – create the biggest impact for a professional like you when they happen together. We’re storytellers at heart – using our camera and keyboard to craft compelling narratives for women in business that empower them to step into their space and own their value.

Shoot & Tell is the holistic experience that transforms your entire personal brand. Armed with a new set of professional images, backed by a refreshed personal brand story, you can present yourself confidently to the world!

We invite you to join us for this very special inaugural event – one day only!

Nics and Mish x 


Elevate your personal brand

Two value-packed personal branding sessions combined in one unique experience.

Shoot & Tell is an exclusive experience that transforms your personal brand holistically – through stunning new professional imagery, and a captivating new ‘About Me’ brand story.

You’ll start with our ‘Personal Brand Strategy’ process, using a questionnaire which you complete in advance. We’ll tailor a mini ‘Personal Brand Snapshot’ to you, to make sure we capture what’s unique about you and your brand on the day!

Your shoot and interview take place at The Loft Studio – a gorgeous warehouse space with lots of different props and spaces. We’ve chosen it because of its chameleon-like ability to change up scenes for each of our attendees, to bring each individual personal brand to life.

The Shoot & Tell experience with us takes an hour, but we encourage you to arrive early and stay on after to enjoy the atmosphere, meet other professional women, and have a glass or two of bubbles.

Are you completely in love with your current profile pics?

... or have you and your business evolved? Fresh, professional headshots from Nics at Nicole Pas photography will capture your personality and vision - helping you to step up and own your space!

Do you stumble over your words when asked 'what do you do?'

We'll help you capture people's attention and make them feel invested in your story! An interview and new personal bio from Mish at The Storytelling Business will find the heart of who you are and what you do.

Do you feel confident telling people to check out your website?

...or are outdated photos and an old or hastily written profile holding you back? A personal brand refresh with Shoot & Tell will let your true essence shine through on all the digital channels and elevate your professionalism.

Have you refreshed your business brand or changed your services & products?

Then it's time to elevate your personal brand to keep pace, reflect where you're at now in your professional life, and better connect with your ideal clients and customers!

It's your time to shine!

Posing in front of a camera or talking about yourself and your achievements can be daunting. As women, we’re taught to stay out of the spotlight and let others shine.

Bugger that, we say!

Shoot & Tell is your time to reclaim a little space, in a safe, encouraging and supportive environment where we bring out your best. There’s no judgement here – whether you’re a little shy or want to shout your achievements from the big kitchen bench in our photographic studio!

"It was like magic!"

I wanted to connect to the people I serve, and I wanted them to know me. It’s not an easy thing to find someone who can just turn a conversation into a story, that you can link to your business. You are clever in how you do it. I just talked to you over the phone and you came back with my story – it was like magic! You’ve got that key ingredient, and I tell everyone I come across ‘you should talk to Michelle’.

Shukri Abi, Abi Hearing

"It's worth the investment in your brand!"

I’ve participated in several branding photo shoots with Nicole. So much effort and thought goes into these days. Nic maximises the value you receive and is amazing at putting you at ease in front of the camera. The importance of professional images can’t be underestimated for any small business.  Well worth the investment in your brand!

Ange Zegir, Branche Clothing

Two value-packed personal branding sessions combined in one unique experience.

VENUE: The Loft Studio, Docklands Cotton Mills, Footscray, Melbourne

DATE: Thursday 28 April, 2022

TIME: Experiences take 1 hour – available between 9.00AM – 4.30PM

Session 1: Personal Photoshoot

Session 2: One-on-One Interview


What You'll Get

Your photos and new bio will be delivered two weeks after the Shoot & Tell experience!

Personal Branding Photography

Professional shots by Nicole Pas, from Nicole Pas Photography.

Professional Bio / 'About Me' Story

Produced by Michelle Newell from The Storytelling Business.

Bonus inclusions!

Personal Brand Strategy Snapshot

Your Personal Brand Strategy Snapshot is inspired by the best brand storytelling work Nics and Mish do with their clients. Complete a questionnaire in advance of the experience, to help us define an approach for your shoot and interview, so we get your personal brand pitch perfect!

Guide: How to Pose for Shots

How to Pose for Shots is Nics' short and sweet guide to posing in front of the camera. Whether you're a newbie or a confident selfie taker 😉 Nics will set you ease on the day and provide extra tips to help you shine.

Gorgeous Momento Goodie Bag

Gifts from Nic and Mish to get you in the mood upon arrival, and leave you with something tangible to take away on the day!


Shoot & Tell Cost:



Your Shoot & Tell Schedule


  • Complete your Personal Brand Strategy Questionnaire


  • Arrive up to half an hour before your session to soak up the creative vibes of the day – complimentary drinks, nibbles and awesome tunes. 
  • Optional: If you’ve purchased an additional makeup session, Melissa from Meleros will work with you to create your look.
  • First up – your photoshoot with Nics! Choose from a wide variety of ‘backdrop’ options in our warehouse space – whether corporate or casual, dreamy or determined, we’ll create a zone to suit your personal brand.
  • Then – your interview with Mish. Grab a drink and settle in as you chat about your business, professional background, ‘origin’ story, aspirations, and what sets you on fire! 
  • Finally – take home your gorgeous goodie bag.


  • You’ll receive a draft story from Mish 10 days after the session.
  • You’ll receive final shots from Nics to choose from, plus the final story from Mish, two weeks after the session.
  • It’s time to celebrate, by promoting your photos and story on all your platforms – website, LinkedIn and socials!

Add ons!

Professional Express Makeup: add $100

We're excited to have scored the gorgeous Melissa from Meleros as our makeup artist on the day! She'll be doing a 30-minute Express Makeup Experience for $100.00 (purchase upon booking).

Full Gallery of Photos: add $150.00

Want all the best images Nics shoots on the day? When Nics sends you the final gallery to choose from, instead of selecting just 10 images (including in the Shoot & Tell experience pacakage) you can choose every single image you see! Additional cost: $150.00 (purchase upon booking, or add post-event).

Social Media Caption Package: add $90.00

Want a creative shortcut to promote your new personal brand images and story to the world? You'll receive posts for Instagram, LinkedIn and Facebook, written in your new personal brand voice! Additional cost: $90 (purchase upon booking, or add post-event).



Have a Question?

Below, we’ve answered some commonly asked questions. If you can’t find what you’re looking for here, please contact us!

We recommend that you wear an outfit that makes you feel like you on your best day (and then some!). Nics and Mish will support you in planning your wardrobe choices, inspired by your brand questionnaire and the Brand Strategy Snapshot we create for you.

Shoot & Tell will be held at The Loft Studio Melbourne – a 200sqm studio styled like a New York Loft, with plenty of locations for photos.

Address: 44/91 Moreland Street, Footscray, VIC 3011 

Transport: A 5-minute walk from Footscray Station; or plenty of on-street parking.

Please complete the Personal Brand Strategy Questionnaire that we send you in advance of your Shoot & Tell experience. Otherwise, you just need to chat naturally to Mish on the day!

We’re sorry but at this point, we can’t offer payment plans as our booking system doesn’t allow for it.

We’re excited to have scored the gorgeous Melissa from Meleros as our makeup artist on the day! Check out this dreamy brand here: https://www.meleros.com.au/

She’ll be doing a 30-minute Express Makeup Experience for $100.00.

You can book our makeup artist on our ticketing platform at the same time you choose your experience time slot. Melisssa will do an Express Makeup Experience for $100.00, in 30 minutes! Simply add the timeslot with her in your Humanitix booking and arrive 30 minutes before your scheduled experience time on your ticket.

The Social Media Posts Package is the perfect complement to your new photos and bio! They’ll be written in your personal brand tone of voice, and are ready to pop onto Instagram, LinkedIn and Facebook. 


  • 1 x LinkedIn Post
  • 1 x Instagram Post
  • 1 x Facebook Post

Cost: $90 AUD

How to pay: Either purchase with your ticket when you book your experience or ask Mish to create them after you receive your photos and story! Mish will send you a separate invoice in the latter case.

You can purchase the full gallery of photos when you book your experience. It represents incredible value for money! Or wait until you fall in love with the full gallery, and Nics will send an invoice for the additional $150.00.

We’re proud to be using Humanitix as our booking platform – the not-for-profit, humane ticketing platform with booking fees that all go to charity.

Book right here on this page (the booking module is above) or head out to Humanitix

For further information not covered here, please email us!

Or you can call Mish directly on ~ 0435547755

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