Creative Team Workshops
SAMPLE STORYTELLING & Personal brand WORKSHOPS
Choose from one of my popular business storytelling and personal branding workshops for your team – or get in touch for a bespoke workshop design. These workshops are suitable for a range of sectors, business and organisations.
FUTURE YOU: Personal BrandING
For organisations looking to develop each professional’s unique strengths and future potential.
This workshop focusses on personal storytelling through the lense of brand archetypes and personal branding. It helps individuals within a team:
- articulate their professional identity
- align their strengths with future career goals
- gain clarity on their value
- contribute proactively to the organisation’s success
Storytelling for CHANGE LEADERSHIP
For project leads, change managers, and leaders navigating disruption.
Strong leadership during disruption and change not just strategy, but compelling narratives. In this workshop, participants will learn how to craft stories in order to:
- speak with confidence to people at all levels of the organisation
- articulate the ‘why’ behind change
- communicate vision with clarity
- secure stakeholder buy-in
- navigate resistance with confidence
- keep teams engaged through transitions
The Story-Powered Team
For HR, L&D, marketing, sales, business development, and internal communications teams wanting to collate and share their collective stories.
The shared team StoryBank serves as a go-to resource for presentations, recruitment, and stakeholder engagement. Teams will work together to:
- uncover and craft real-world stories
- celebrate their impact and successes
- develop a consistent and compelling team narrative
- create a living database of stories that can be updated post-workshop
THE STORY-LED LEADER
For senior executives, C-suite leaders, and managers who need to inspire, engage, and communicate with authority.
Whether speaking at a conference, rallying teams, or pitching bold ideas, this session equips leaders with the skills to:
- craft compelling narratives
- structure high-impact speeches
- use storytelling to enhance executive presence
- communicate with clarity, confidence, and authority
The Personal Brand workshop (Women in STEM) was very inspiring because it gave me a sense of purpose. I’m now reflecting on the impact that I’m generating, and why I’m here.
Ee Hui Lim
Lecturer, Monash University
WHO ARE STORYTELLING WORKSHOPS FOR?
Managers & senior leaders wanting to strengthen their executive presence and influence.
Teams & departments needing more effective communication and alignment through storytelling.
Organisations undergoing change looking for tools to inspire, engage, and drive cultural transformation.
WHAT TO EXPECT IN STORYTELLING WORKSHOPS:
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Hands-on earning: Interactive exercises, case studies, and live feedback.
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Practical frameworks: Proven methodologies and plug-and-play templates to structure and refine your stories.
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Real-world application: Walk away with ready-to-use stories tailored to your organisation’s specific context and industry.
WORKSHOP FORMATS
I offer a range of flexible formats to suit different team sizes, learning styles, and organisational needs:
- Keynote Masterclass (60-90 mins) – A high-energy, engaging introduction to storytelling with real-world examples and practical takeaways.
- Half-Day Workshop (3-4 hours) – A deeper dive into storytelling frameworks, interactive exercises, and live coaching.
- Full-Day Intensive (6-7 hours) – A hands-on, immersive experience where participants craft, refine, and deliver stories with expert feedback.
- Multi-Session Training Series (Over several weeks/months) – A structured program with practical assignments, peer collaboration, and ongoing coaching.
- Team Retreat/Offsite Session – A customised experience designed to align storytelling with leadership, team culture, and organisational goals.
- One-on-One Coaching – Personalised storytelling coaching for senior leaders, executives, and thought leaders.
WORKSHOP INCLUSIONS
Learn the Essential Story Arc
Learn the famous ‘narrative arc’ of all the best stories, and discover how to apply it to your own experience, insights or observations.
Explore diverse story frameworks
Discover different storytelling frameworks as appropriate, including Day in the Life Of, brand storytelling models, and futures storytelling techniques.
Time to find and craft your story
Gain hands-on feedback as you write your own stories.
Opportunities to practice your stories aloud
Build confidence with opportunities to share your stories aloud.
Build a Story Bank for immediate use (The Story-Powered Team)
Learn to collect and save stories in the supplied Excel, Google Form or Trello Board.
Enhance your storytelling with creativity & emotion
Discover creative fiction techniques that add colour, personality, and emotion to your stories.
WHY CHOOSE MICHELLE AS YOUR STORYTELLING TRAINER?
- Cross-industry expertise. Michelle’s experience spans corporate, tertiary, and entrepreneurial sectors, making her adept at guiding leaders and teams in diverse environments.
- Strategic meets creative. Michelle blends the power of storytelling, psychology, and strategic leadership to help professionals navigate change, inspire teams, and shape the future.
- Zero jargon, zero BS. Michelle cuts through the noise and teaches storytelling in a way that’s immediately actionable – whether in boardrooms, leadership meetings, or team presentations.
Michelle's presentation style made storytelling seem entirely possible / I felt like I could do it (which is actually a very powerful feeling)!
Storytelling for DEI Projects
University of Melbourne
STAY IN TOUCH
Reimagine your future, with storytelling and personal branding ideas for executives, thought leaders and teams / Discover practical tips, tricks and templates for story-led leadership