Five ways to build your personal brand story
Storytelling techniques can help you craft a unique personal brand story that captures your essence and captivates peopl
5 Elements to Build a Memorable Brand Experience
Visuals, words and actions combine to form an experience of your brand.
We Rebranded! Featuring creative merch business Promoloco
Bronwyn Smith's rebrand showcases her unique approach in a crowded market.
Create an engaging, powerful & purposeful brand
Remember the heady rush of launching your business? The nerve-wracking moment you hit ‘go live’ on your website? The nail-biting wait for that first big client?
Then, it all fell into place. You found loyal clients, hired staff, and refined your services. Your business evolved.
Now, your new leads are slowing down, your website makes you cringe, and your social media has lost its shine. Somewhere along the way, you and your business grew up. Your brand identity didn’t.
It’s time to change that! I design new brand identities and strategy, write copy, manage launches and teach the rebrand process – to make sure you fall in love with your business again.
Rebrand Project Manager
Sit back and let me seamlessly manage your rebrand, including appointing your creatives.
Rebrand Educator
I teach female business owners and marketing managers to project manage their own business rebrands.
Copywriting
I bring your brand to life through client case studies, staff profiles and brand backstories.
Website & Brand Audit
I review your brand touchpoints to show you where - and how - you can improve and align them to your brand story.
Client Onboarding & Proposals
Templates designed and written to showcase the best of what you do.
Brand Personality Guides
Define your unique values, vision, vibe and voice.
Marketing & Comms Plans
Clear, concise, actionable plans for launches, events.
Film Storyboarding
Engaging narratives for corporate films, plus film agency management.
As a brand strategist and storyteller, I help you redefine your business vision, makeover your business image, re-energise your service offering, and connect to your ideal client community.
If you’re an established business owner or marketing manager with a business in the services sector, I can help; whether that’s accounting, law, recruitment, consulting, HR, coaching, training, sales or education.
I don’t do business as usual. With The Storytelling Business, you get more spark, less sales speak, and zero suits.
Michelle x
Brand Strategist, Rebrand Specialist & Storyteller
What's your business dream?
The Rebrand Retreat is coming
The Rebrand Retreat is a hands-on transformation program, guiding service-based business owners through a rebrand in just 8 weeks. Sign up below for news of our launch!
Happy clients
If your business offers services to individuals and communities - you're in the right place to receive specialised, practical marketing, branding and business storytelling support.
– Accounting firms
– Law firms
– HR consultancies
– Architecture, engineering & design studios
– Marketing agencies
– Education & training providers
