How to Ditch Your Values to Find Your Value
Building a personal brand around values leads to vague, static positioning. Discover my smarter, more dynamic approach to personal branding.
Personal Branding
5 Big Ideas That Built the World We Know Today
Powerful ideas shaped the world we live in. Understanding how they emerged – and why they stuck – can help you lead change today.
3 CEO Brand Strategies for Legacy Building
Female CEOs can build a dual leadership identity that balances executive and thought leadership, to sustain a lasting legacy.
Why Elon Musk should hide the personal behind the professional
Growing criticism of Elon Musk shows how letting too much of your personal self into the professional sphere can be harmful to your reputation, business and career.
You Need an Elevator Pitch (Yes, Really)
The elevator pitch is the underappreciated, overlooked power move that sets the tone for your leadership without looking like you love yourself.
Are You Losing Out on Your Next-Level Brand by Playing It Safe?
Many consultants and coaches hold themselves back with a ‘safe’ brand. Instead of giving them credibility, it stops them from standing out.
The Vanishing Act: Why it matters when female CEOs disappear in Australia and New Zealand
When fewer women reach the top, and those who do step down quickly, our entire leadership pipeline is affected.
How to navigate personal branding traps for female CEOs
Avoid the common personal branding traps that hold back female CEOs back to amplify your influence and strengthen the business.
13 Reasons Why Execs Choose Corporate Brand Coaches (but shouldn’t)
Sticking with a ‘beige’ executive brand designer might feel like the safer option, but true leadership demands the courage to step into something bigger: embracing discomfort and daring to be different.
The Business Card is Making a Comeback, Baby!
Rethink the content, design, and delivery of your business cards, and spark a micro-moment with your brand.